Daikin “Breathe as One” Marks Regional Success

Reaffirming Its Role as Gold Sponsor of

the 33rd SEA Games and the 13th ASEAN Para Games.

Supporting the Green SEA Games Vision and Cheering for Thai Athletes.

Daikin Industries (Thailand) Ltd. reaffirms its global vision and leadership in air solutions through its participation in the 33rd SEA Games and the 13th ASEAN Para Games as a Gold Sponsor, under its core mission, “Perfecting the Air.” This commitment reflects Daikin’s focus on delivering quality air and promoting environmental sustainability to support human well-being and performance in every aspect of life, in line with the event concepts of the “Green SEA Games” and “Sustainable Paralympics,” both aiming to achieve Net Zero Emissions.

Different Breaths, One Heart

In every sport, athletes breathe in different ways. Sprinters breathe fast and short. Weightlifters take deep breaths before releasing their strength. Football players control their breathing according to their own rhythm. Swimmers hold their breath beneath the water. But once the competition begins, the cheers, excitement, and collective breaths of spectators gradually come together as one. This is where Daikin plays an important role—helping maintain clean, stable, and high-quality air so that everyone, both athletes and fans, can truly “Breathe as One” and perform at their best.

Daikin’s Vision Through the Power of Sports

The event was honored by the presence of Mr. Takayoshi Miki, President of Siam Daikin Sales Co., Ltd., who joined in supporting Thai athletes and welcoming participants. Daikin’s involvement in the SEA Games reflects the company’s belief in the power of sports to bring people together across the ASEAN region, while promoting unity and mutual respect.

Drawing on its expertise in air innovation, Daikin created a comfortable and relaxing space through its activity booth, where visitors could unwind, enjoy interactive activities, and receive refreshments—enhancing the overall event experience in a friendly and approachable atmosphere.

This approach reflects Daikin’s ongoing commitment to developing reliable and sustainable air solutions, alongside its continuous contribution to Thai society and the ASEAN community.

Encouraging Athletes at the Daikin Fan Zone

Throughout the competition, the Daikin booth at the Fan Zone, Rajamangala National Stadium (Sports Authority of Thailand, Huamark) became a gathering point for sports fans. A key highlight was the “Cheer up in your Heart” activity, inviting the public to send encouragement to Thai athletes through interactive and digital experiences, including:

• Pichonkun GoGo AR Game – A fun AR game where participants help create better air with “Pichonkun,” a symbol of encouragement, with chances to win special prizes
• Cheer Board / Spirit Board – A space for fans to write messages of support for athletes
• Share Corner – A photo spot for capturing and sharing memorable moments on social media under the hashtags #DAIKIN #BreatheAsOne #สูดพลังใจให้เป็นหนึ่ง

On the opening ceremony day, 9 December 2025, the Daikin booth received an enthusiastic response. Cheers, smiles, and positive energy filled the space throughout the day, highlighting the success of connecting the brand with shared experiences among people of all generations—especially Gen MZ, who value innovation, self-expression, and brands that care about society.

Special Moments with Celebrities and Athletes

Daikin also delighted fans with exclusive Meet & Greet activities featuring well-known Thai personalities and popular actor Nadech Kugimiya, Daikin’s brand presenter, joined fans to cheer for Team Thailand at close range. Additional special activities were held with the famous football players, from Chonburi F.C. including “Nueng” Channarong Promsrikaew and “Ham” Thanawat Phochai, allowing fans to meet, take photos, receive souvenirs, and share words of encouragement with the athletes.

Celebrating Success and Looking Ahead

Daikin extends its congratulations to Team Thailand on their achievements at the 33rd SEA Games and thanks the public and all sports fans for being part of the Breathe as One experience.

From the sports arena to everyday life, Daikin remains committed to developing advanced clean-air solutions that enhance comfort, improve quality of life, and support environmental sustainability for communities across Southeast Asia.

Because for Daikin...when we breathe as one, we will move forward together with even greater strength.

#DAIKIN #BreatheAsOne #SEAGames33 #ASEANParaGames13 #PerfectingtheAir